If we care to be connected online, few of us are reliant on one connection to the web any more. With the ubiquity of smartphones, the transportability of laptops and UMPCs, and the vital resources kept our desktops in homes and work; it can seem impossible to keep (much less share) the information that captures our attention - at a particular moment in time - in one simple, secure, personal space for recall later, from any connection.

“I don’t use my laptop very much any more, I’m not sure I can remember how to get to that page from here…”

“I can’t access any of my personal sites at work, they’re blocked. I’ll have to get it to you when I’m home.”

“Doggone it, I’m at the store, and I don’t have the product number of the very thing I came here for, it’s on my home PC.”

Each time I’ve said or heard that, I’m watching a stall play out. Wait. Wait. Wait. Tick, Tick, Tick… and often, by the time we get to the right connection to continue the action or communication, (if you’re like me) we’ve forgotten it.

Sometimes Personal is Personal

I keep “bookmarks” on every machine I use. And there’s certain information I have on my work PC that I wouldn’t trust having on my iPhone, in case it gets lost. And not everyone is comfortable having their bookmarks displayed - for all to see - on the social bookmarking sites, nor should they be.

But there have been many times I needed access to an email account for a client, when not at my desk.

“Was it http://, or https:// or was it webmail.something….?”

That guessing game takes up a ton of time.

And sometimes we want to share a link of an apartment we’re looking at on Craigslist with just a small circle of folks - without exposing the world to exactly where we are thinking of moving…

How is it that as technology offers simpler access to information online, we seem to lose simplicity itself?

We think we have a pretty simple response in Smub: any Smub can be recalled from any browser.

Period.

Whether you Smub a page on your iPhone, your laptop, your mom’s desktop or any one of your friend’s, you can find it again in your personal Smub bookmarks. Behind your own password, these Smubs can easily be searched by tag, date, or name.

My bookmarks are all available from my iPhone

I’m connected to the information that’s important to me from any place at any time. It’s just that simple.